Through its subject-matter experts and years of expertise in the fenestration industry, Quanex brings you InFocus – the premier industry blog for the latest market insights, marketing trends, association news and legislation updates.
Anthony Wright is the Director of Strategic Marketing & Analysis for Quanex Building Products. With more than 20 years of experience leading research projects and setting long-term business strategies for national brands, Anthony will keep you up to date on the latest market insights.
Contact Anthony Wright directly at Anthony.Wright@quanex.com
Carrie Scheetz is Tradeshow and Event Specialist for Quanex Building Products. She has more than 10 years of experience in the fenestration industry, planning and executing robust, modern tradeshow and event strategies. Carrie is an expert at bringing value to both customers and sales representatives.
Contact Carrie Scheetz directly at Carrie.Scheetz@quanex.com
Eric Thompson is a National Account Manager for Quanex Building Products with more than 15 years of experience specializing in vinyl window and door profiles. Eric’s high level of expertise and close relationships with customers will bring you the most relevant trends in vinyl.
Contact Eric Thompson directly at Eric.Thompson@quanex.com
Erin Johnson is the Director of Marketing at Quanex Building Products. She has more than 20 years of experience in the fenestration industry and leads the global marketing and branding efforts for all of Quanex’s business units. She’ll keep you up to speed on marketing trends to help maximize your business.
Contact Erin Johnson directly at Erin.Johnson@quanex.com
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Joe Erb is a Commercial Sales Specialist for Quanex Building Products. With more than 20 years of experience, Joe drives awareness and use of high-performance glazing and framing in the commercial market through education and technical support. His technical background brings into focus the challenges and the opportunities in today’s industry.
Contact Joe Erb directly at Joe.Erb@quanex.com
Natalia Bubis is the Corporate HR Manager at Quanex Building Products. She has over eight years of experience in human resources and career development, and will help you keep the pulse on today’s evolving HR and talent landscape.
Contact Natalia Bubis directly at Natalia.Bubis@quanex.com
Window components, such as selants, can play a large role in offering customers the total package—a window system that offers natural light, views and other aesthetic benefits while maintaining excellent thermal performance. Guest Blogger Brian Kress, a product sales specalist at Quanex, talks about what you should look for in a selants provider.
Posted: July 19, 2016 by Guest Blogger
Filed under: performance, aesthetics, IG, sealants, thermal
It might seem like there’s plenty of time to prepare for GlassBuild America 2016, but if you’re planning on making the most of your show presence and communications, there’s truly no time to waste. Connecting with attendees prior to and during trade shows is important to your trade show presence. Erin Johnson, Quanex's director of marketing, shares tips to maximize your LinkedIn presence during trade shows.
Posted: July 14, 2016 by Erin Johnson
Filed under: communication, LinkedIn, Glassbuild, SME
“Customer satisfaction” is an idea that businesses of all types have wrestled with for many years. Many companies seek to improve customer satisfaction, but the traditional means for quantifying it are frequently unreliable—and they don’t always line up with growth or profit.
Posted: July 12, 2016 by Anthony Wright
Filed under: customer, insights, NPS, market, satisfaction
Just like any other processes that make our businesses run, our marketing efforts can be optimized by the use of data and analytics to zero in on what works, what doesn’t and how we can be more effective. Big Data is transforming the way we perform marketing efforts. Erin Johnson, Quanex's director of marketing, shares tips to integrate data into your marketing plan.
Posted: July 08, 2016 by Erin Johnson
Filed under: marketing, insights, planning, data, e-blast
In a shocking move, Great Britain voted for the United Kingdom to leave their membership of the European Union. Anthony Wright, Quanex's Director of Strategic Marketing & Analysis, breaks down the good, the bad and the ugly of Brexit.
Posted: July 06, 2016 by Anthony Wright
Filed under: government, economy, brexit, industry
There’s a lot to take in at the fenestration industry’s biggest trade shows—educational opportunities, new product launches, meetings and dinners, and so much more. It’s overwhelming, but attendance at shows like GlassBuild can be invaluable for building professionals of many stripes. Erin Johnson, Quanex's director of marketing shares ways you can help your customers experience tradeshows from afar.
Posted: July 06, 2016 by Erin Johnson
Filed under: communication, tradeshows, Glassbuild, agency
Insulating glass (IG) production is a careful and exacting process—an unsurprising statement to anyone in our industry. But it’s worth restating nonetheless, because today’s fenestration professionals have more options than ever to optimize IG production, to ensure high-quality, high-performance products. Guest Blogger and Commercial Sales Specialist for IG Systems Joe Erb discusses what high-speed automation can do for you!
Posted: July 01, 2016 by Guest Blogger
Filed under: performance, efficient, employee
When kicking off a project with a marketing vendor, one of the first questions you are likely to hear is: What are you trying to accomplish? Guest Blogger Kim Kress, Quanex's marketing project manager, talks about the importance of discussing your goals.
Posted: June 30, 2016 by Guest Blogger
Filed under: communication, marketing, agency
If you haven’t already heard the big news out of the tech world this month, take note: Microsoft recently announced its purchase of the business-focused social network LinkedIn for a cool $26.2 billion.
Posted: June 22, 2016 by Erin Johnson
Filed under: LinkedIn, networking, resume, Microsoft
Take a look at the weather patterns over the past year or so, and it’s hard not to be a little bit spooked: As of this past April, we’ve now witnessed 12 consecutive months of record-breaking heat.
Posted: June 16, 2016 by Anthony Wright
Filed under: government, green, trends